Nirma - SlideShare
Feb 23, 2010·Detergents Nirma dominates the popular detergent segment with brands like Nirma Popular powder, Nirma Detergent powder, Nirma bar, etc. Super Nirma detergent powder is positioned in the mid-priced segment. Detergent volumes in FY00 increased by 4.4% to 615,749 tons. Nirma Detergent Powder was launched in 1969, by Mr. Karsanbhai Patel.